Lane And Broyhill Adding Outdoor Furniture Lines

Posted by MCC on April 10th, 2009 at 07:00am

Furniture Brands and Foremost Groups Inc. had joined together in a licensing agreement to develp two full lines of outdoor furniture that will be sold uner Broyhill and Lane brand names. Foremost will be designing and manufacturing the new lines that will be sold in outdoor and patio stores, retail chains and furniture stores.

The lines will be debuted at the Casual Market in Chicago that runs September 21 through 24. This newly formed partnership will provide Broyhill and Lane the opportunity to move into the outdoor furniture business for the first time.

Each year, over $4 billion is spent on outdoor furniture in the United States alone. Furniture Brands sees this agreement as their way of expanding profits while meeting consumer needs at the same time. And, are excited about working with Foremost Groups who are known for their high quality manufacturing.

Under Furniture News